Estrategia Customer Relationship Management en las PYMES

Customer Relationship Management Strategy in PYMES

Thumbnail
QRCode
Compartir este ítem
View/Open
Date
2014-12-01
Author
Tamayo Orozco, Luz Piedad
Obtained degree
Administrador de Empresas
Key words
; relaciones con los clientes; gerencia estrategica; customer relationship managament (c.r.m.)
Metadata
Show full item record
Documents PDF
Abstract
Importancia de implementar CRM en una Pyme como una estrategia de Marketing.
Importance of implementing CRM in PYMES as a marketing strategy.
URI
http://hdl.handle.net/10654/13065
Collections