Please use this identifier to cite or link to this item: http://hdl.handle.net/10654/16225
Title: La responsabilidad social empresarial como estrategia de mejoramiento y motivación en el capital humano de las empresas del sector privado en Colombia
Title in english: Corporate social responsibility as a strategy for improvement and motivation in the human capital of private sector companies in Colombia
Author: Ramírez Lesmes, Cristhian Allfonso
Date: 25-Apr-2017
Site: Calle 100
Abstract: Las empresas colombianas han implementado estrategias de competitividad entre las cuales se resalta la preocupación y seguimiento por su capital humano, lo que ha generado resultados positivos en el desarrollo de sus funciones y sus actividades, la responsabilidad social empresarial es una de ellas, dando mayor valor y peso en el mercado, posicionamiento y competencia frente a multinacionales que llegan al país con muchos beneficios y mayor presupuesto. Palabras clave
Abstract: The Colombian companies have implemented competitiveness strategies among which the concern and monitoring by their human capital is highlighted, which has generated positive results in the development of their functions and their activities, corporate social responsibility is one of them, giving greater value And weight in the market, positioning and competition against multinationals that come to the country with many benefits and bigger budget
Keywords LEMB: RESPONSABILIDAD SOCIAL
MOTIVACION DEL EMPLEADO
EMPRESAS PRIVADAS
Appears in Collections:Alta Gerencia

Files in This Item:
File Description SizeFormat 
RAMIREZLESMESCRISTHIANALFONSO2017.pdfENSAYO531.67 kBAdobe PDFThumbnail
View/Open


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.